Case Study: Solenco
Solenco – in its current form – started in 2006/7 “as a result of some consulting work we were doing for a UK based company who was then the largest domestic air treatment appliance importer and distributor into that country,” says the company’s Bianca Leonard.

Share via

Table of Contents

Ready to #ThinkBigger?

Solenco – in its current form – started in 2006/7 “as a result of some consulting work we were doing for a UK based company who was then the largest domestic air treatment appliance importer and distributor into that country,” says the company’s Bianca Leonard.

‍EHS International wanted Solenco to find a distributor in SA for their products and “while there was a lot of interest in the products, no one was willing to get involved. So we decided to take the business on,” says Bianca.

 

‍Why did you get into ecommerce?

‍The products that we initially imported – dehumidifiers – were not really known in the domestic market. While there was knowledge of commercial units, no one really understood what the reason was for buying a dehumidifier.

So initially we started the website to educate the market. We created the interest and then passed the customer onto the retailers through whom we were selling the range. We then had several requests to sell to people who were nowhere near any retailer and this prompted us to start selling online.

Solenco Air Purifier

Why did you choose Peach to be your payment gateway?

The most important factor for a payment gateway choice is trust.

The customer needs to trust the payment method, the information that is given, and of course the management of money. Ditto from our side, but added to that is that we needed someone who would be both efficient and effective in the process through our website, and for us to receive the money as soon as possible after the transaction.

The other factor was cost.

How has business been during lockdown?

We have seen massive growth in our online business, more than likely more so because of COVID-19.

Do you sell globally?

We sell globally but not via ecommerce channels – yet!

 

Solenco Humidifier

Do you have advice for other business owners wanting to sell online?

‍Do it – this is the way to go nowadays. You reach a bigger market than you can imagine.

 

What Black Friday specials are you running?

Hobot Legee 699 is selling for R5999, marked down from R7499

Takealot will also be featuring our award-winning MeacoFANS in their Blue Dot sale.

Scale with Peach
Learn how we help scale some of Africa's most exciting businesses

Business tips, case studies, interviews with online store owners and business trends…

payouts

The New Standard for Payouts in South Africa

South African businesses track inbound payments obsessively; yet payouts often remain a blind spot. As volumes grow, incorrect or manipulated bank details quietly increase fraud and failure risk. Real-Time Clearance Payouts with Bank Verification validates beneficiary details before funds move, turning outbound payments into a controlled, measurable financial function.

Peach Payments and Yoyo add bank card-linked loyalty to Digit Pro POS device 

No need to swipe loyalty cards or access separate screens to earn or burn rewards

Black Friday up 93% over 2024, R1,86bn processed

South Africa-based digital payments platform Peach Payments shares 2025 Black Friday, Cyber Monday weekend results.

Bringing Our New Peach Values to Life

At Peach Payments, our new values were crafted by our people, for our people. Discover how a team-led redesign is shaping our culture, deepening collaboration, and powering our growth across Africa.

Samsonite in-store payment methods

Choose your favourite way to pay! Samsonite offers MoneyBadger, Payflex, RCS and Mobicred.

How global and regional companies can use the Mauritius IFC to centralise online payments and treasury functions

Learn how the IFC is swiftly becoming a pivotal hub for global and regional companies seeking to optimise online payment acceptance and centralise treasury operations.

# PeachFriday Merchant Deals 2025

Check out the amazing Black Friday sales that some of our favourite stores are running!

A merchant’s guide to chargebacks

Payments 101: Chargebacks won't disappear. Here is a guide on how to manage them. Chargebacks aren’t simply refunds wrapped in admin. They’re a formal, bank-led reversal of a card payment after a customer disputes a transaction.

Four Black Friday payment realities for merchants

Discover the four Black Friday payment realities Enterprise merchants need to consider to build trust with customers and grow revenue with help from a world-class payment gateway.

What are Direct Merchant Accounts (ISO) versus Aggregation Accounts?

What payments processing model should you consider, thinking of diving into the world of online payments? It's more than just accepting a transaction payment.

What Is 3RI? Everthing you need to know about Requestor-Initiated Authentication

Payments 101: Why 3RI is set to change recurring transactions, subscription renewal, installment payment, or delayed shipping charges.

Highlights from the 2025 World Wide Worx Online Retail Report

The 2025 World Wide Worx report, sponsored by Peach Payments, Mastercard and AskAfrika, reveals that convenience is now the benchmark, trust is the currency and payments are the bridge.

What is Interchange? Everything you need to know about interchange fees

Payments 101 : A clear guide for SA merchants on fee flows. Interchange fees can feel like a complex part of the payments world, but they're a big deal for any business that accepts card payments.

Cadana Pay x Peach Payments: Unlocking seamless global Payouts

The API integration process was one of the smoothest they had experienced, completed by an engineer in just two to three days. With 50-55% cost savings, Cadana Pay significantly reduced costs by switching to Peach Payments.

Peach Payments announces real-time clearance Payouts

The new payouts solution lets merchants top up their float and make disbursements to merchants and recipients in just minutes, through either a single API or through the Peach Payments dashboard.

Peach Payments x MoneyBadger partnership goes live

From light fittings and spades to groceries and tickets, Bitcoin-savvy consumers are keen to spend their crypto

Peach Payments launches enterprise-level POS terminal

Delivers a single view of all transactions, with customisable checkout flow and easy integration into existing POS solutions.

iTickets x Peach Payments Point of Sale

By partnering with Peach Payments, iTickets transformed its payment infrastructure into a strategic asset. Building unforgettable experiences at their events and a better experience for their valued customers.

Peach Payments x Digicape: Powering Premium Apple Experiences with Seamless Payments

By partnering with Peach Payments, Digicape transformed its payment infrastructure into a strategic asset, driving significant growth, enhancing operational efficiency, and providing a better experience for their valued customers.

Peach Payments acquires West-African payments gateway PayDunya

Peach Payments expands into six West African countries representing an exciting chapter in their journey to build a truly pan-African payment ecosystem.

The Battle for Card Security

How Your Payment Integration Defines Your PCI DSS Scope

Navigating International Transactions

Understanding Dynamic Currency Conversion (DCC) and Multi-Currency Pricing (MCP)

Seize the Sale with Buy Now, Pay Later

Discover how South Africans are embracing BNPL, and merchants are reaping the rewards.

2024 Wrapped: A Year of Innovation and Growth at Peach Payments

Peach Payments is paving the way for a transformative 2025. From Pay by Bank to Embedded Checkout, explore how we revolutionised payments in 2024

RCS payment option now available through Peach Payments

RCS allows customers to make seamless online purchases with their card, enhancing the overall shopping experience

Peach Payments sees impressive growth this Black Friday Weekend

The Leisure & Entertainment industry grew its share of online sales over the four-day Black Friday weekend by 113% from last year

#PeachFriday Merchant Deals 2024

Check out the amazing Black Friday sales that some of our favourite stores are running!

Your Ultimate Guide to Payment Security for Black Friday

What You Need to Know About PCI DSS 4.x

Scaling with Peach Payments: Unveiling the Product Roadmap

Peach Payments' latest innovations and future plans, emphasising customer-centric solutions and trailblazing advancements in the African payments industry.

Scaling with Peach Payments: Revolutionising Reconciliation

Streamline your transaction reconciliation with Peach Payments' new Recon API, designed for speed, accuracy, and scalability in high-volume operations.

Scaling with Peach Payments: The Future of Payments

Learn how Peach Payments is leading the future of digital payments, by offering the top payment methods consumers are demanding today.

Scaling with Peach Payments: How Peach Payments is Keeping Your Business Safe

A Deep Dive into the Importance of Payment Security and How Peach Payments Ensures Robust Protection.

What are you looking for?

Welcome to the finale!

You cracked the code and found all the eggs.

Your Final Mission: Play the 404 game and secure your spot on the leaderboard. 

Close this popup, click the game, and may the best Peach win! 🍑🕹️

You found an egg!

You’re almost there, you’ve opened the door!

For a chance to claim your prize: break the site and find the error four-oh-four.

You found an egg!

Great find, here’s your next clue:

As you know, behind every great product is a stellar crew. Seek out the leaders who guide what we do.

You found an egg!

You’ve started your quest, now look for the ‘Woo’.

The world’s biggest WordPress plugin is waiting for you.

Cape Town
South Africa
Côte d'Ivoire